Stena Line selects PS Communication for event marketing in 2008

Friday, 02 May 2008 08:44

Stena Line invited several agencies to a pitch for assignments in 2008. The brief included an explicit wish for both extensive, stationary events along with mobile guerrilla marketing activities with the purpose of creating attention and strengthening Stena Line’s brand.

PS Communication is the appointed event marketing agency, guerrilla marketing agency Miami has been selected for the guerrilla marketing assignments. PS and Miami will collaborate in a number of projects, the first of which will be launched before the summer.

Gothenburg Maj 2nd 2008